About us
The people behind the automation
New Purple is a small Brighton team. Between us we’ve built things for people who couldn’t afford for them to fail – and that’s the standard we bring to your business.
Where we come from
We didn’t arrive at AI from a sales course. We came from the work.
Between us: websites used by thousands, digital services built to government standards, products launched for international brands, and music broadcast on national radio.
Different fields, one habit – it has to hold up when it’s live, in front of real people, with nowhere to hide.
Why we do it this way
Most businesses don’t need more technology. They need the technology they’ve already got to stop wasting their time.
So we don’t sell transformation, or dashboards, or an “AI strategy.” We find the work that’s eating someone’s week and we take it off them
Let’s Talk
If something on your plate could probably run itself, we'd like to hear about it.